{"id":12903,"date":"2024-07-11T09:00:53","date_gmt":"2024-07-11T12:00:53","guid":{"rendered":"https:\/\/teamguide.app\/blog\/?p=12903"},"modified":"2024-07-15T08:18:10","modified_gmt":"2024-07-15T11:18:10","slug":"programa-de-lideranca-feminina-em-empresas","status":"publish","type":"post","link":"https:\/\/teamguide.app\/blog\/programa-de-lideranca-feminina-em-empresas\/","title":{"rendered":"Programa de lideran\u00e7a feminina nas empresas: Como criar um do zero?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Os <\/span><b>programas de lideran\u00e7a feminina em empresas<\/b><span style=\"font-weight: 400;\"> n\u00e3o s\u00e3o apenas uma quest\u00e3o de equidade de g\u00eanero, mas tamb\u00e9m uma<\/span><b> estrat\u00e9gia inteligente para o crescimento e a inova\u00e7\u00e3o <\/b><span style=\"font-weight: 400;\">organizacional.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c9 cada vez mais f\u00e1cil encontrar dados de pesquisas que comprovam o que acabamos de dizer. Um <\/span><a href=\"https:\/\/digitaldefynd.com\/IQ\/female-leadership-facts-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">relat\u00f3rio da McKinsey<\/span><\/a><span style=\"font-weight: 400;\">, por exemplo, indica que empresas com uma maior propor\u00e7\u00e3o de mulheres em posi\u00e7\u00f5es de lideran\u00e7a t\u00eam<\/span><b> 25% mais probabilidades de alcan\u00e7ar um desempenho financeiro superior<\/b><span style=\"font-weight: 400;\"> do que aquelas com menos mulheres em tais fun\u00e7\u00f5es.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, a <\/span><a href=\"https:\/\/www.ddiworld.com\/blog\/women-leadership-statistics\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">pesquisa da Global Leadership Forecast<\/span><\/a><span style=\"font-weight: 400;\"> mostra que as organiza\u00e7\u00f5es que est\u00e3o entre os <\/span><b>10% com melhor desempenho financeiro t\u00eam mais mulheres l\u00edderes<\/b><span style=\"font-weight: 400;\">, em compara\u00e7\u00e3o com as empresas de baixo desempenho.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ou seja, estamos falando de resultados financeiros e de performance ligados diretamente \u00e0 press\u00e3o de programas de lideran\u00e7a feminina em empresas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0Logo, fica clara a necessidade estrat\u00e9gica de replicar essa realidade em empresas que desejam bons resultados.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Neste sentido, criamos um guia passo a passo de como aumentar a lideran\u00e7a feminina nas empresas. Continue lendo e entenda como fazer isso, em seu neg\u00f3cio.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Como montar um programa de lideran\u00e7a feminina em empresas? Passo a passo<\/span><\/h2>\n<p><b>Para montar um programa de lideran\u00e7a feminina em empresas, \u00e9 preciso ficar atento \u00e0s seguintes etapas:\u00a0<\/b><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>An\u00e1lise de necessidades<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Defini\u00e7\u00e3o de objetivos claros<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Desenvolvimento de conte\u00fado<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Avalia\u00e7\u00e3o e feedback<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Promo\u00e7\u00e3o de networking<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Monitoramento e suporte cont\u00ednuo<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Celebra\u00e7\u00e3o de conquistas<\/b><\/li>\n<\/ul>\n<p><b style=\"font-style: inherit;\">Continue lendo e tire as suas d\u00favidas.\u00a0<\/b><br \/>\n<b><\/b><\/p>\n<h3><span style=\"font-weight: 400;\">#1 An\u00e1lise de necessidades<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Realize uma an\u00e1lise abrangente <\/span><b>da representa\u00e7\u00e3o atual de mulheres <\/b><span style=\"font-weight: 400;\">em cargos de lideran\u00e7a na empresa.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Identifique as principais \u00e1reas onde h\u00e1 escassez de representa\u00e7\u00e3o feminina e busque entender<\/span><b> quais s\u00e3o os desafios espec\u00edficos que as mulheres enfrentam<\/b><span style=\"font-weight: 400;\"> ao progredir para esses cargos, na realidade do seu neg\u00f3cio.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Esta an\u00e1lise pode incluir revis\u00e3o de dados demogr\u00e1ficos, <\/span><a href=\"https:\/\/teamguide.app\/blog\/o-que-e-feedback-construtivo\/\"><span style=\"font-weight: 400;\">feedback de funcion\u00e1rios<\/span><\/a><span style=\"font-weight: 400;\"> e compara\u00e7\u00e3o com benchmarks do setor.<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><span style=\"font-weight: 400;\">N\u00e3o se engane achando que \u00e9 \u201ccoincid\u00eancia\u201d n\u00e3o haver mulheres nos cargos de lideran\u00e7a da sua empresa. Essa quase nunca \u00e9 a realidade. Essa \u201ccoincid\u00eancia\u201d, geralmente, esconde quest\u00f5es como avalia\u00e7\u00f5es subjetivas, preconceitos estruturais e outros problemas graves.\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">Aqui, um processo interessante para incluir em seu programa de lideran\u00e7a feminina em empresas \u00e9 conversar com as mulheres que atuam na companhia.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Esses bate-papos podem ser individuais ou coletivos e devem ter o objetivo de entender elementos como:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">n\u00edvel de interesse em ocupar cargos de lideran\u00e7a;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">o que elas enxergam como impedimento para ocupar este cago (seja um impedimento pessoal, ou que enxerguem nos processos da empresa);<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">qual \u00e9 o n\u00edvel de abertura que elas t\u00eam com os l\u00edderes atuais para contribu\u00edrem com suas opini\u00f5es e ideais, e mais.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ouvir essas mulheres e suas demandas \u00e9 fundamental para criar um programa efetivo e vi\u00e1vel.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">#2 Defini\u00e7\u00e3o de objetivos claros<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Estabele\u00e7a<\/span><b> metas claras e mensur\u00e1veis<\/b><span style=\"font-weight: 400;\"> para o programa de lideran\u00e7a feminina.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Por exemplo, pode-se definir metas para aumentar a porcentagem de mulheres em cargos de lideran\u00e7a em um determinado per\u00edodo de tempo, ou ainda, melhorar a <\/span><a href=\"https:\/\/teamguide.app\/blog\/o-que-e-retencao-talentos\/\"><span style=\"font-weight: 400;\">reten\u00e7\u00e3o de talentos<\/span><\/a><span style=\"font-weight: 400;\"> femininos e criar um ambiente de trabalho mais inclusivo e equitativo.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Esses objetivos devem ser alinhados com a vis\u00e3o e os valores da empresa.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">#3 Desenvolvimento de conte\u00fado<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Elabore conte\u00fados educativos e de desenvolvimento que abordam as habilidades essenciais para lideran\u00e7a, como:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">comunica\u00e7\u00e3o eficaz;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">gest\u00e3o de conflitos;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">tomada de decis\u00f5es;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">desenvolvimento de uma marca pessoal.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Certifique-se de que o conte\u00fado seja adaptado \u00e0s necessidades espec\u00edficas das mulheres na organiza\u00e7\u00e3o e inclua exemplos e <\/span><b>estudos de caso relevantes<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">#4 Avalia\u00e7\u00e3o e feedback estruturado<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Avalia\u00e7\u00f5es de desempenho, por exemplo, quando realizadas de forma profissional e usando m\u00e9todos corretos contribuem para diminuir os aspectos subjetivos de decis\u00f5es, como promo\u00e7\u00f5es de colaboradores.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Se voc\u00ea tem uma funcion\u00e1ria com bons resultados e excelentes avalia\u00e7\u00f5es, porque <\/span><i><span style=\"font-weight: 400;\">decidiria promover um profissional que n\u00e3o tem os mesmos n\u00fameros?\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Entretanto, se voc\u00ea n\u00e3o tem dados nem indicadores para embasar a sua tomada de decis\u00e3o, sofrer\u00e1 a influ\u00eancia de elementos subjetivos, incluindo os preconceitos inconscientes que todos temos.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para evitar isso, inicie a implementa\u00e7\u00e3o cont\u00ednua da avalia\u00e7\u00e3o de desempenhos, al\u00e9m de pesquisas de satisfa\u00e7\u00e3o, sess\u00f5es de feedback estruturado e an\u00e1lise de indicadores de desempenho.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\t\t<div data-elementor-type=\"page\" data-elementor-id=\"12169\" class=\"elementor elementor-12169\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-081227f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" 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class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">EBOOK GRATUITO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f40de8 elementor-widget elementor-widget-text-editor\" data-id=\"5f40de8\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 15-07-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\tSente uma barreira dos funcion\u00e1rios ou da lideran\u00e7a quando o assunto \u00e9 a avalia\u00e7\u00e3o de desempenho?\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-505ffb5 elementor-widget elementor-widget-button\" data-id=\"505ffb5\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/teamguide.app\/blog\/materiais-gratuitos\/ebook-engajamento-avaliacoes-de-desempenho\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Vire o jogo com ebook gratuito<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d79bc3 elementor-widget elementor-widget-image\" data-id=\"9d79bc3\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 15-07-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"176\" height=\"32\" data-src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png\" class=\"attachment-large size-large wp-image-12628 lazyload\" alt=\"\" data-srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png 176w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176-150x27.png 150w\" data-sizes=\"(max-width: 176px) 100vw, 176px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 176px; --smush-placeholder-aspect-ratio: 176\/32;\" \/><noscript><img decoding=\"async\" width=\"176\" height=\"32\" data-src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png\" class=\"attachment-large size-large wp-image-12628 lazyload\" alt=\"\" data-srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png 176w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176-150x27.png 150w\" data-sizes=\"(max-width: 176px) 100vw, 176px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 176px; --smush-placeholder-aspect-ratio: 176\/32;\" \/><noscript><img decoding=\"async\" width=\"176\" height=\"32\" src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png\" class=\"attachment-large size-large wp-image-12628\" alt=\"\" srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png 176w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176-150x27.png 150w\" sizes=\"(max-width: 176px) 100vw, 176px\" \/><\/noscript><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dd3eb2f\" data-id=\"dd3eb2f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1aa6748 elementor-widget elementor-widget-image\" data-id=\"1aa6748\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/teamguide.app\/ebook-engajamento-avaliacoes-de-desempenho\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"346\" height=\"403\" src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_avaliacao_desempenho_img.png\" class=\"attachment-large size-large wp-image-9205\" alt=\"\" srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_avaliacao_desempenho_img.png 346w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_avaliacao_desempenho_img-258x300.png 258w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_avaliacao_desempenho_img-150x175.png 150w\" sizes=\"(max-width: 346px) 100vw, 346px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">#5 Promo\u00e7\u00e3o de networking<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Facilite oportunidades significativas de networking entre as participantes do programa e outros profissionais influentes na empresa e no setor.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Eventos de networking, grupos de discuss\u00e3o e plataformas online podem ajudar as mulheres a expandir suas redes profissionais e estabelecer conex\u00f5es valiosas para o desenvolvimento de suas carreiras.<\/span><\/p>\n<p><b>Leia tamb\u00e9m:<\/b> <a href=\"https:\/\/teamguide.app\/blog\/treinamento-de-lideranca-inclusiva\/\"><span style=\"font-weight: 400;\">Treinamento de lideran\u00e7a inclusiva<\/span><\/a><span style=\"font-weight: 400;\">: como desenvolver? Passo a passo<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">#6 Monitoramento e suporte cont\u00ednuo<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Mantenha um acompanhamento cont\u00ednuo das participantes ap\u00f3s a conclus\u00e3o do programa.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ofere\u00e7a suporte cont\u00ednuo atrav\u00e9s de sess\u00f5es de mentoria cont\u00ednua, workshops de reciclagem e acesso a recursos adicionais de desenvolvimento profissional.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Isso demonstra um compromisso cont\u00ednuo com o crescimento e o sucesso das l\u00edderes femininas na organiza\u00e7\u00e3o.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Como aumentar a lideran\u00e7a feminina nas empresas? 3 dicas essenciais<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Al\u00e9m da cria\u00e7\u00e3o de um programa de lideran\u00e7a feminina em empresas, existem outras boas pr\u00e1ticas que, se bem seguidas, tendem a aumentar o percentual de mulheres nos cargos de lideran\u00e7a, veja algumas boas dicas para te ajudar no processo.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Cultura organizacional inclusiva<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Criar uma cultura organizacional que valorize e respeite as contribui\u00e7\u00f5es de todos os grupos \u00e9 essencial para o engajamento dos colaboradores e sucesso da empresa.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Isso envolve reconhecer e celebrar conquistas de todos, promover a igualdade de oportunidades e criar um ambiente onde<\/span><b> diferentes estilos de lideran\u00e7a sejam valorizados e respeitados.<\/b><\/p>\n<h3><span style=\"font-weight: 400;\">Equil\u00edbrio trabalho-vida pessoal<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Promover um <\/span><b>equil\u00edbrio saud\u00e1vel entre trabalho e vida pessoal <\/b><span style=\"font-weight: 400;\">\u00e9 fundamental para reter talentos, sejam eles femininos ou masculinos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Entretanto, vivemos em uma sociedade em que a mulher ainda \u00e9 colocada no papel de cuidadora principal, seja de seus filhos ou pais idosos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Logo, ao mesmo tempo em que as empresas devem estimular seus colaboradores homens a dividirem essas fun\u00e7\u00f5es com suas companheiras, mesmo que elas n\u00e3o atuem na mesma empresas (dessa forma, voc\u00ea estar\u00e1 expandindo seu programa de lideran\u00e7a feminina para fora do seu neg\u00f3cio), tamb\u00e9m \u00e9 preciso dar mais liberdade e seguran\u00e7a para que as mulheres que atuam na companhia, possam equilibrar suas demandas pessoais e profissionais, sem se sentirem constrangidas ou diminu\u00eddas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Isso pode ser alcan\u00e7ado atrav\u00e9s de pol\u00edticas flex\u00edveis, como hor\u00e1rios de trabalho ajust\u00e1veis, op\u00e7\u00f5es de trabalho remoto e apoio \u00e0 licen\u00e7a maternidade\/paternidade.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mais uma vez, \u00e9 importante destacar que este equil\u00edbrio entre vida pessoal e profissional \u00e9 necess\u00e1ria a todas as pessoas que atuam na sua empresa, para garantir o bem-estar e a sa\u00fade de cada uma.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\t\t<div data-elementor-type=\"page\" data-elementor-id=\"12185\" class=\"elementor elementor-12185\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-081227f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"081227f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"make-column-clickable-elementor elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa7bf7a banner-ebook-burnout\" style=\"cursor: pointer;\" data-column-clickable=\"https:\/\/teamguide.app\/ebook-precisamos-falar-sobre-burnout\/\" data-column-clickable-blank=\"_blank\" data-id=\"aa7bf7a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-401d1dc elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"401d1dc\" data-element_type=\"section\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dd3eb2f\" data-id=\"dd3eb2f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1aa6748 elementor-widget elementor-widget-image\" data-id=\"1aa6748\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/teamguide.app\/ebook-precisamos-falar-sobre-burnout\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"660\" height=\"561\" data-src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1.jpg\" class=\"attachment-large size-large wp-image-9226 lazyload\" alt=\"\" data-srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1.jpg 660w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1-300x255.jpg 300w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1-150x128.jpg 150w\" data-sizes=\"(max-width: 660px) 100vw, 660px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 660px; --smush-placeholder-aspect-ratio: 660\/561;\" \/><noscript><img decoding=\"async\" width=\"660\" height=\"561\" src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1.jpg\" class=\"attachment-large size-large wp-image-9226\" alt=\"\" srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1.jpg 660w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1-300x255.jpg 300w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/ebook_burnout-1-150x128.jpg 150w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/noscript>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6101891\" data-id=\"6101891\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b93aeb elementor-align-left elementor-widget elementor-widget-button\" data-id=\"7b93aeb\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">EBOOK GRATUITO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f40de8 elementor-widget elementor-widget-text-editor\" data-id=\"5f40de8\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tAcesse o ebook \u201cPrecisamos falar sobre Burnout\u201d\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35fddee elementor-widget elementor-widget-button\" data-id=\"35fddee\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"http:\/\/Fa\u00e7a%20o%20download%20gratuito\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Baixe o ebook gratuito<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc852b2 elementor-widget elementor-widget-image\" data-id=\"bc852b2\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"176\" height=\"32\" data-src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png\" class=\"attachment-large size-large wp-image-12628 lazyload\" alt=\"\" data-srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png 176w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176-150x27.png 150w\" data-sizes=\"(max-width: 176px) 100vw, 176px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 176px; --smush-placeholder-aspect-ratio: 176\/32;\" \/><noscript><img decoding=\"async\" width=\"176\" height=\"32\" data-src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png\" class=\"attachment-large size-large wp-image-12628 lazyload\" alt=\"\" data-srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png 176w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176-150x27.png 150w\" data-sizes=\"(max-width: 176px) 100vw, 176px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 176px; --smush-placeholder-aspect-ratio: 176\/32;\" \/><noscript><img decoding=\"async\" width=\"176\" height=\"32\" src=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png\" class=\"attachment-large size-large wp-image-12628\" alt=\"\" srcset=\"https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176.png 176w, https:\/\/teamguide.app\/blog\/wp-content\/uploads\/2022\/11\/logo_teamguide_176-150x27.png 150w\" sizes=\"(max-width: 176px) 100vw, 176px\" \/><\/noscript><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Essas pol\u00edticas n\u00e3o apenas beneficiam as mulheres, mas tamb\u00e9m contribuem para um ambiente de trabalho mais inclusivo e produtivo para todos os colaboradores.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para te ajudar a implementar melhorias nos processos estrat\u00e9gicos da empresa, que envolvem as pessoas que trabalham nela, conte com a <\/span><a href=\"https:\/\/teamguide.app\/\"><span style=\"font-weight: 400;\">TeamGuide<\/span><\/a><span style=\"font-weight: 400;\">. Nascemos para ser a rede de apoio do RH da sua empresa, com solu\u00e7\u00f5es inteligentes de automa\u00e7\u00e3o de uma s\u00e9rie de tarefas, para que o setor possa trabalhar estrategicamente e ajudar a companhia a atingir todos os seus objetivos.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/teamguide.app\/agende-uma-conversa\/\"><span style=\"font-weight: 400;\">Agende uma conversa<\/span><\/a><span style=\"font-weight: 400;\"> com um de nossos especialistas e entenda como podemos ajudar sua empresa a decolar seus resultados.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Comece aqui! Aprenda como criar um programa de lideran\u00e7a feminina em empresas. Entenda a import\u00e2ncia deste trabalho e como driblar desafios.<\/p>\n","protected":false},"author":9,"featured_media":12956,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[160],"tags":[],"class_list":["post-12903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lideranca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Programa de lideran\u00e7a feminina em empresas: 6 passos iniciais<\/title>\n<meta name=\"description\" content=\"Comece aqui! 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